Articles by Elliott Davidson

Break Even ROAS - How to Calculate It and Why You Should Care

14 days ago

When you’re first starting out and learning about paid media, you hear the term ROAS being thrown around a lot.

What does it mean? ROAS stands for return on ad spend.

We’re going to take you through step by step and show you how we worked it out, so not only will you have a better understanding of it, but you’ll also be able to calculate it for yourself.

BigCommerce SEO - The Complete Guide [2020]

7 months ago

Do you have an BigCommerce site but feel like you aren’t using it to its full potential? In this guide we take a deep dive into BigCommerce SEO and give you an insight into how you can use it to stand out from any other ecommerce store. Take away some actionable tips and tricks to improve your own site.

Website Migrations: 7 Reasons you should consult an SEO specialist

1 year ago

So you are about to launch a new website.

Or maybe you are redesigning your existing one. Or maybe you are just planning out your strategy.

What do you do next?

Consultant with an SEO specialist, that’s what.

Contrast - Mainframe Derby Awards Winners 2019

1 year ago

We’re delighted to announce that our Founder and Director, Elliott Davidson, won the Emerging Digital / Creative Star (Under 25) category at the Mainframe Derby awards on Thursday the 11th of April 2019.

SEO Agency vs. In-House Team: Which is right for you?

2 years ago

As your business grows, a common question pops up: How am I going to get all the marketing work done?

It’s not a bad problem to have. But that doesn’t mean it’s an easy fix. You need help. Who provides this help boils down to two options: Hire full time employees to focus on the digital marketing or hire an agency to do it for you.